Apple is planning to bundle CBS All Access and Showtime at a discounted price for Apple TV Plus subscribers, beginning as early as Monday next week.
According to Bloomberg, the offer will include both CBS All Access and Showtime content at just $9.99 per month. With the discount on hand, Apple TV Plus subscribers will have to pay half the price for both channels as long as they’re subscribed to Apple’s video streaming service.
Apple already offers single subscription on CBS All Access and Showtime through Apple TV channels. CBS All Access is priced at $9.99 per month, whereas Showtime at $10.99 per month. It will cost just $9.99 per month for the bundle, and $4.99 per month for Apple TV Plus. If you’re on a free trial for a year, which can be redeemed with the purchase of a new Apple device, then that’s just $9.99 per month for the first year and you’ll get all of Apple TV Plus, CBS All Access, and Showtime.
Apple TV Plus content like The Morning Show, Defending Jacob, Greyhound have received good response from the audience and the critics, but it’s still struggling to get subscribers close to other streaming services like Netflix and Amazon Prime Video. Bundling content at a discounted price may help attract more subscribers to Apple TV Plus as it slashes the price down to 50 percent.